Does adding alt text help on Instagram?

Alt text is a short text description of a photo that’s read aloud by a screen reading program. This text is an essential way for the visually impaired to get the clearest image of internet photos, which is why you should add alt text to photos you post on Instagram.

Does alt text matter on Instagram?

Instagram alt text is a new-ish feature that allows you to write custom alternative text so you can add a richer description of your photos. And while the feature was mainly designed for Instagram users who have visual impairments, it can also be used for SEO.

Should you add alt text?

These are only there to look pretty, so you shouldn’t add alt text. Doing so will only annoy visitors with screen readers, and won’t add any “SEO value” to the page. … If an image doesn’t require alt text, best practice is to add an empty alt attribute.

What is the purpose of adding alt text?

Alt Text helps people with visual impairments understand pictures and other graphical content. When someone uses a screen reader to view documents, they will hear Alt Text; without Alt Text, they will only know they’ve reached a picture without knowing what the picture shows.

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How do you do alt text boost on Instagram?

For posts that have already been published:

  1. Find the post you want to add alt text to.
  2. Click the three dots in the top right corner.
  3. Click “edit”
  4. In the bottom right corner of the image, click “edit alt text”
  5. Add your alt text and save.

How do you add alt text on Instagram after posting?

Adding Alt Text to An Existing Instagram Post

  1. Find and open the Instagram post. …
  2. Select the “Edit” option from the pop-up menu.
  3. Tap the “Edit Alt Text” link near the bottom-left corner of the photo.
  4. Type the description in the text box and click the checkmark or “Done” button.

How do I add alt text to social media?

Select the photo you want to add. Click the “Edit Photo” label that appears on top of your selected photo, then click the “Alt Text” tab at the left of the next screen that appears.

  1. The automatically generated text will be shown on the left side of your photo. …
  2. Write your alt text in the box.

How long should ALT tags be?

2) Keep ALT tags short

With a limit of about 125 characters, an ALT tag should provide enough detail for users and search engines to relate the image to the context of the page.

What is the difference between alt text and description?

Alt text gives the user the most important information while image descriptions provide further detail. For example, alt text tells someone that there’s a puddle on the floor, and image description tells someone that the puddle on the floor is in the middle of the floor and it’s orange juice.

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Why should you add alternative text to your image?

Adding alternative text to photos is first and foremost a principle of web accessibility. Visually impaired users using screen readers will be read an alt attribute to better understand an on-page image. 2. Alt text will be displayed in place of an image if an image file cannot be loaded.

How do you write alt text better?

Tips for writing ‘good’ alt text

  1. Be specific, and succinct. Describe the content of the image without editorialising. …
  2. Never start with “Image of …” or “Picture of …” …
  3. Use keywords sparingly. …
  4. Include text that’s part of the image. …
  5. Don’t repeat yourself. …
  6. Don’t add alt text to ‘decorative’ images.

How do you describe someone in alt text?

Make sure you write alt text that describes what’s happening for those who cannot see the headshots.

  • Say that it’s a headshot. …
  • Include the person’s full name. …
  • If the person is doing something in the photo, describe it. …
  • Don’t over-describe the person.

How do you automate alt text?

Turn automatic alt text on

  1. Select File > Options > General and check that Enable services is selected under Office intelligent services.
  2. Select the Ease of Access tab and check that Automatically generate alt text for me is selected under Automatic Alt Text.